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Our Identity

SMRT Trains Ltd. (SMRT Trains) is the pioneer Mass Rapid Transit operator in Singapore. Since 1987, we have provided safe and convenient transport services to millions of commuters, and have contributed to the vibrancy of our urban landscape.

Today, we operate and maintain the North-South and East-West Lines, the Circle Line and the Bukit Panjang Light Rail Transit system. Our lines cover over 148km of rail tracks across 106 stations. In 2019, our rail network will expand to include the Thomson-East Coast Line.

We are committed to enhancing our rail capability and growing our engineering expertise to deliver a world-class transport service that is safe, reliable and customer-centric.

Vision

Moving People, Enhancing Lives

Mission

To be the people’s choice by delivering a world-class transport service and lifestyle experience that is safe, reliable and customer-centric.

 

Core Values

SMRTnl-masthead_compressed

Safety & Service Excellence
Mastery
Responsibility & Respect
Teamwork
Nurture
Integrity

 

Identity 

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This logo represents SMRT Trains Ltd. (SMRT Trains).

The SMRT and red roundel respresent our enduring heritage.

The "SMRT" typeface is oriented towards the right, projecting SMRT as a dynamic and forward looking company that strives relentlessly towards excellence in public transport. Red highlights the passion and energy we embody.

When the roundel was first conceived in 1983, the two bands were meant to symbolise the two main rail lines being built then — the North-South and East-West Lines. Cutting across the circle at the centre, the bands portray how the system is a combination of at grade, viaduct and underground rail lines. Over the years, the roundel has come to symbolise our island-wide train operations.

The line beneath "SMRT" underscores the company's role in nation building, and serves as a visual anchor depicting SMRT as a safe and reliable service provider. 

Background

The roundel was the logo of Singapore’s first mass rapid transit system, managed by the then Mass Rapid Transit Corporation. Out of the 90 entries sent in for a logo design competition, the submission by Mr Lawrence Wong was picked as the winner. He had a reputation as a logo designer, responsible for the designs of the Civil Aviation Department (1975), Mount Elizabeth Hospital (1978), Singapore Broadcasting Corporation (1980) and Cisco (1982). Then an architectural draughtsman at the Public Utilities Board, Mr Wong won $10,000 in this competition. He has since passed away. 

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Customer Relations Hotline: 1800 336 8900

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